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Aaron Chichioco

Aaron Chichioco

4 weeks ago 5 min read

Social Media Marketing: A Definitive Guide to Help You Boost Your ROI in 2019

Social Media Marketing: A Definitive Guide to Help You Boost Your ROI in 2019
Aaron Chichioco

Aaron Chichioco

Social media marketing requires an ever-evolving strategy to meet the demands of today’s always-on customers. Here’s a comprehensive guide to help you stay ahead of the curve and ultimately boost your ROI in 2019.

Chris Richardson

Chris Richardson

5 months ago 5 min read
Anand Srinivasan

Anand Srinivasan

6 months ago 5 min read

Instagram Marketing: A Simple Guide That Will Help Grow Your Instagram Account

Instagram Marketing_ The Simple Guide That Will Help Grow Your Instagram Account
Anand Srinivasan

Anand Srinivasan

Facebook acquired Instagram for one billion dollars in 2012. Within six years, this visuals-focused social network has exploded to now be worth more than $100 billion dollars. According to one study, Instagram is the second most popular social network in the United States in terms of mobile reach.

Natalie Severt

Natalie Severt

11 months ago 5 min read
Natalie Severt

Natalie Severt

1 year ago 5 min read

8 Hotel Social Media Marketing Strategies and Tips

8 Hotel Social Media Marketing Strategies and Tips
Natalie Severt

Natalie Severt

When a traveler goes online to book a hotel, do they go to your website? Or do they visit sites like Booking.com or Airbnb? How do you position your hotel and website as desirable destinations? Well, the only way a guest visits your site directly is when they recognize your brand. And unless you’re the […]

Adam Coombs

1 year ago 5 min read

7 Tips on How to Use Social Media for Market Research

7 Tips on How to Use Social Media for Market Research

Adam Coombs

Market research in social media is the process of gathering quantitative and/or qualitative data from social media platforms to understand social, consumer, or market trends.  There are a variety of different methods, tools, and tips you can use to uncover market insights on social media, which we’ll cover in this post.

Adam Coombs

2 years ago 5 min read

Understanding Sentiment Analysis in Social Media Monitoring

Understanding Sentiment Analysis

Adam Coombs

  When someone texts you with a sarcastic comment (without emojis) can you tell if it’s sarcastic? If they’re actually happy, angry or neutral? That’s what makes sentiment analysis such an expansive and interesting field. Sentiment analysis–also called opinion mining–is the process of defining and categorizing opinions in a given piece of text as positive, […]

Kasia Perzyńska

Kasia Perzyńska

2 years ago 5 min read

A Few Smart Tricks that Will Get You More Views on YouTube

Kasia Perzyńska

Kasia Perzyńska

According to Emarketer’s report, only 9% of small companies invest their time and effort in YouTube marketing strategies. Not much, right? Recording videos might be demanding, but… YouTube has over a billion users–almost a third of all people on the Internet–and everyday, people watch hundreds of millions of hours of YouTube videos and generate billions […]

Kasia Perzyńska

Kasia Perzyńska

2 years ago 5 min read

The Best Time to Post on Facebook, Twitter, and Instagram

https://unamo.com/blog/social/best-time-to-post-on-social-media
Kasia Perzyńska

Kasia Perzyńska

The Best Time to Post on Facebook, Twitter, and Instagram (Data-Backed Study for the UTC time zone) What is the best time to post on social media? This is a pretty basic question frequently asked by social media beginners. And this topic has already been covered. There are lots of theories about it, and you […]

Ewa Suwińska

Ewa Suwińska

2 years ago 5 min read

Slack & Unamo: Social Media Monitoring Notifications in Slack

Ewa Suwińska

Ewa Suwińska

We are pleased to inform you that starting today, in the Social Media Monitoring tool of the Unamo platform, there is a new option that allows you to start forwarding notifications from the tool to a selected Slack channel.

Kasia Perzyńska

Kasia Perzyńska

2 years ago 5 min read

Social Media Monitoring vs. Social Listening

Social Media Monitoring vs. Social Listening
Kasia Perzyńska

Kasia Perzyńska

Social media monitoring means tuning in everyday and carefully listening to what people say, anywhere online, about a person, brand and products. Social media monitoring also refers to tracking various conversations around topics and keywords of your interest. The web is like the ocean; it has unlimited space that holds countless social channels, groups, forums, […]

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left