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Natalie Severt

Natalie Severt

2 months ago 5 min read

Improve your Real Estate Social Media Strategy in 7 Days

real estate social media
Natalie Severt

Natalie Severt

 The good news: Most home buyers still need the help of a real estate agent to buy a home. The not so good news: Unless you’re selling a home to your grandma, everyone starts online. Gone are the days when yard signs attracted potential buyers to your open house. That means that you need a […]

Natalie Severt

Natalie Severt

5 months ago 5 min read

8 Hotel Social Media Marketing Strategies and Tips

8 Hotel Social Media Marketing Strategies and Tips
Natalie Severt

Natalie Severt

When a traveler goes online to book a hotel, do they go to your website? Or do they visit sites like Booking.com or Airbnb? How do you position your hotel and website as desirable destinations? Well, the only way a guest visits your site directly is when they recognize your brand. And unless you’re the […]

Adam Coombs

9 months ago 5 min read

7 Tips on How to Use Social Media for Market Research

7 Tips on How to Use Social Media for Market Research

Adam Coombs

Want to gain insights on your target consumers? TRY UNAMO SOCIAL MEDIA FOR FREE sign up When Dove launched its #SpeakBeautiful campaign in 2016, it relied heavily on social media market research to compile the data it needed for its social media strategy. They analyzed over 5 million social media mentions on Twitter and found […]

Adam Coombs

11 months ago 5 min read

Understanding Sentiment Analysis in Social Media Monitoring

Understanding Sentiment Analysis

Adam Coombs

  When someone texts you with a sarcastic comment (without emojis) can you tell if it’s sarcastic? If they’re actually happy, angry or neutral? That’s what makes sentiment analysis such an expansive and interesting field. Sentiment analysis–also called opinion mining–is the process of defining and categorizing opinions in a given piece of text as positive, […]

Kasia Perzyńska

Kasia Perzyńska

12 months ago 5 min read

A Few Smart Tricks that Will Get You More Views on YouTube

Kasia Perzyńska

Kasia Perzyńska

According to Emarketer’s report, only 9% of small companies invest their time and effort in YouTube marketing strategies. Not much, right? Recording videos might be demanding, but… YouTube has over a billion users–almost a third of all people on the Internet–and everyday, people watch hundreds of millions of hours of YouTube videos and generate billions […]

Kasia Perzyńska

Kasia Perzyńska

12 months ago 5 min read

The Best Time to Post on Facebook, Twitter, and Instagram

Post social media time
Kasia Perzyńska

Kasia Perzyńska

The Best Time to Post on Facebook, Twitter, and Instagram (Data-Backed Study for the UTC time zone) What is the best time to post on social media? This is a pretty basic question frequently asked by social media beginners. And this topic has already been covered. There are lots of theories about it, and you […]

Ewa Suwińska

Ewa Suwińska

12 months ago 5 min read

Slack & Unamo: Social Media Monitoring Notifications in Slack

Ewa Suwińska

Ewa Suwińska

We are pleased to inform you that starting today, in the Social Media Monitoring tool of the Unamo platform, there is a new option that allows you to start forwarding notifications from the tool to a selected Slack channel.

Kasia Perzyńska

Kasia Perzyńska

1 year ago 5 min read

Social Media Monitoring vs. Social Listening

Social Media Monitoring vs. Social Listening
Kasia Perzyńska

Kasia Perzyńska

Social media monitoring means tuning in everyday and carefully listening to what people say, anywhere online, about a person, brand and products. Social media monitoring also refers to tracking various conversations around topics and keywords of your interest. The web is like the ocean; it has unlimited space that holds countless social channels, groups, forums, […]

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left

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