#Tags
Filter by Tags:

Adam Coombs

3 months ago 5 min read

Mobile Conversion: 3 Reasons Why Users Don’t Convert and How to Fix it

conversion

Adam Coombs

Imagine you’re the owner of a large retail store and seemingly overnight the world decides it wants to minimize…everything. So you fall in line and open up a smaller shop next to your big one. You shorten down on product descriptions, hack away at unnecessarily flashy product photos, and even make the buttons bigger on […]

Kasia Perzyńska

Kasia Perzyńska

3 months ago 5 min read

Anchor Text 101: Definitions, Types, Best SEO Practices and More ⬇️

anchor-text
Kasia Perzyńska

Kasia Perzyńska

What is Anchor Text Anchor text, also called the link label or link title, is the only visible part of a link on a page. This hyperlinked excerpt of the sentence leads to another online source once you click on it. The anchor is usually made up of one or a few clickable words, underlined […]

Kasia Perzyńska

Kasia Perzyńska

3 months ago 5 min read

How to Use Unamo Social to Analyze Viral Marketing Campaigns

Kasia Perzyńska

Kasia Perzyńska

The Polish internet has been buzzing recently about a viral marketing campaign produced by the Polish clothing brand, Reserved. Have you heard about it yet? Long story short, the company published an amateur-like video on YouTube that looked to be recorded by a beautiful American girl named DeeDee who claimed to be looking for a […]

Anne Krieger

6 months ago 5 min read

Introducing Unamo: All-in-One Marketing Solution

unamo

Anne Krieger

We are pleased to announce that Positionly has recently acquired two marketing software companies: Monitori, which has focused on Social Media Monitoring, and UsabilityTools, which has focused on Conversion Rate Optimization. If you’ve been with us at any point over the past five years, we just want to say that Positionly has been proud to […]

Kasia Perzyńska

Kasia Perzyńska

6 months ago 5 min read

Mobile First Indexing: The New Direction of Google Search ?

Mobile_First_Index
Kasia Perzyńska

Kasia Perzyńska

The mobile era has already started. A tremendous revolution took place in 2015 along with the loud Mobilegeddon. It was then that Google introduced the mobile-friendly update and actually started to consider mobile an important factor in its search algorithms. Today, we will speak about a different turnover that is a natural continuation of this […]

Adam Tanguay

6 months ago 5 min read

Guest Blogging: The Winning SEO Strategy Most Bloggers Miss

guest-bloggin1

Adam Tanguay

Most of us think of Search Engine Optimization as a feat of technical wizardry, and it can be. From using proper keywords to using tools to automate publishing to social media, being tech savvy plays a big role in getting traffic. The mistake is forgetting that readers don’t just have favorite blogs; they have their […]

Kasia Perzyńska

Kasia Perzyńska

6 months ago 5 min read

Google’s Top 3 Search Ranking Factors Today (in a Nutshell)

ranking-factors
Kasia Perzyńska

Kasia Perzyńska

Search engines digest and rank websites differently each year. Thanks to machine learning, Google algorithms are becoming more intelligent, humanlike, and will soon surpass human intelligence in more than one way. Google is also gaining greater access to big data through the search results, Google Analytic accounts, and Androids. Google can now easily reformulate its […]

John Stone

6 months ago 5 min read

Top Reasons Your Local Search Listings Can Get Suspended By Google

Local_Search_Listings_Suspended

John Stone

Google My Business is an excellent way to make your local business visible to a wide array of customers and what’s more important – it’s free. However, this particular service is accompanied by quite an extensive list of guidelines that many people only skim, if they bother to open it at all. This is why […]

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left