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Krystian Włodarczyk

5 years ago 5 min read

Linking Affinity: An In-depth Discussion on Co-citation and Co-occurrence

Krystian Włodarczyk

Ever since Google began engineering algorithms to constantly fine-tune its massive search index, specialists on search engine optimization, web design, and content marketing have been at the mercy of every update or a new system altogether. This is not exactly a bad thing. If, for anything, the regular changes implemented by Google kept the aforementioned […]

Usability Tools

Usability Tools

5 years ago 5 min read

5 must-have WordPress plugins to enhance User Experience

Usability Tools

Usability Tools

Every web usability enthusiasts is seeking ways to improve his website. WordPress offers several plugins that might be useful for increasing user experience.

Usability Tools

Usability Tools

5 years ago 5 min read

How You Can Benefit From Click Testing

Usability Tools

Usability Tools

Whether you are a UX researcher, UI designer or a marketer you can find usage possibilities of Click Testing tool. Let’s go through a couple of ways in which you can unravel users’ opinions using Click Testing tasks.

Usability Tools

Usability Tools

5 years ago 5 min read

The Right Way to Gather the Voice of Customer

Usability Tools

Usability Tools

Voice of the customer is a market research tool that allows you to get feedback on your customers’ preferences, expectations, and aversions. Learn more about it from this article.

Muhammad Ali

5 years ago 5 min read

Conversion Optimization Hack: Align Calls to Action with Incoming Keywords

Muhammad Ali

It’s great to drive traffic to your site, but it’s more important for you to drive traffic that’s actually relevant and valuable. There are a lot of ways to do this and by using multiple marketing channels, you can definitely reach audiences who can benefit from what your site has to offer. However, when it […]

Agnieszka Lekszycka

5 years ago 5 min read

Design – the key to success in ecommerce

Agnieszka Lekszycka

Success of an online store depends on many factors: the product itself, number of potential customers, initial budget, effectiveness of marketing, customer service and of course SEO. Nevertheless, it is the design that plays major role. Consumers just after 3 seconds on your website know whether they will buy your product or not.  That is […]

Usability Tools

Usability Tools

5 years ago 5 min read

Top 5 UX Articles

Usability Tools

Usability Tools

We’ve carefully selected our favorite blog posts and articles that have to do with user experience and today we bring them to you. Dig right in!

Krystian Włodarczyk

5 years ago 5 min read

Google Algorithms and What They Mean to Your Website

Krystian Włodarczyk

Whether you’re new to SEO or you’ve been there long enough to master its every nook and cranny, there’s a perennial search phenomenon spearheaded by Google that you should always look out for. These are the developments and updates that come in the form of search algorithms, the step-by-step procedure and calculation employed by Google […]

Krystian Włodarczyk

5 years ago 5 min read

Adapting to Survive the (Not Provided) Google Evolution

Krystian Włodarczyk

If you’ve been living under a rock for the past couple of weeks, you missed out on all the hysteria that has happened in the search marketing industry thanks to Google’s decision to make all their search queries encrypted.

Michelle Patterson

5 years ago 5 min read

What Makes a Great Press Release?

Michelle Patterson

The press release still has a place as a crucial online marketing tool. It’s what makes people look up and pay attention. Despite its use amongst larger companies, smaller businesses can still benefit from it. Submitting it to various directories and local online news outlets could yield you the publicity you need to bring in […]

Krystian Włodarczyk

5 years ago 5 min read

SEO and E-commerce – 4 Tips to Make Your Business More Google-Friendly

Krystian Włodarczyk

Almost everybody uses search engines like Google when looking for products and services. Search engines are one of the most important mediums to get highly targeted traffic and make your store findable on the Internet. E-commerce, as an online-based business, should care more about SEO. Besides the fact that search engines are a natural place […]

Ashley Williamson

5 years ago 5 min read

Rehabilitating SEO: Why Are So Many Internet Marketers Hesitant To Use The SEO Label?

SEO Label

Ashley Williamson

Search engine optimisation was once the most talked about tool in internet marketing, but in recent years it has become something of a dirty word in the industry. The proliferation of ‘black hat’ or ‘grey hat’ techniques combined with poor quality has served to sully SEO to the point where the word itself now has […]

Krystian Włodarczyk

5 years ago 5 min read

Improved Backlinks Checker

backlinks checking improved

Krystian Włodarczyk

Today we introduced a major update to our backlinks checking feature. We have started partnership with Ahrefs to bring you the most reliable and up-to-date insights into the backlinks that your website receives. From now on, you will be able to check not only how many backlinks you have, but also evaluate their quality. You […]

Todd Ramos

5 years ago 5 min read

Eight Ways To Find Long Tail Keywords

long tail keywords

Todd Ramos

Taken individually, long tail keywords are nothing special. Generally consisting of between three and five words, most clock in at less than a hundred searches per month. As a result, many website owners ignore them. The beauty of long tail keywords however is that they tend to be incredibly easy to rank for. And while […]

Jeff Shjarback

5 years ago 5 min read

Anatomy Of A Successful Content Marketing Campaign

Succesfull content marketing strategy

Jeff Shjarback

There are five things that must happen in order for your content marketing campaign to be successful: 1. Your content must be visible, appealing and compelling to consumers in your target group. 2. These consumers must share your stellar content with their individual networks. 3. These friends and their friends and their friends’ friends must […]

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left