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Kerry Butters

5 years ago 5 min read

How to Measure Your Content Marketing Campaign

Kerry Butters

Content marketing is now an accepted way of improving your online business and driving traffic to your site through the production of useful, educational and/or entertaining content. It’s so popular that 63% of brands now have a budget that’s dedicated to content production and distribution. A recent survey found that 43% of companies that produce […]

Usability Tools

5 years ago 5 min read

Why SMBs Need Usability

Usability Tools

Nowadays, clinets of SMB will first turn to the Internet to find not only products and pricing but also recommendations of others. Having website have become a must-have in almost every trade. Now the question is “Why do I need a usable website”? So, exactly why SMB needs usability?

Kinga Hulewicz

5 years ago 5 min read

The Complete Guide to Mobile App Marketing

Kinga Hulewicz

We’d like to introduce you a free mobile app marketing guide from our friendly neighbourhood tool – Appcase. For those of you who are not familiar with Appcase, it’s a complete marketing tool that helps with: Mobile app market research App store optimization Controlling and improving app’s performance. It gives comprehensive and accurate insights but at […]

Kristi Hines

5 years ago 5 min read

SAAS Marketing: The Complete Guide for B2B Companies

Kristi Hines

Does your business offer software as a service to other businesses? If so, then there are a lot of targeted marketing strategies you can use to make sure that your online marketing efforts are converting at the highest rates possible. Start with Your Competitors Since your potential customers will likely comparison shop before choosing a […]

Daniel Tay

5 years ago 5 min read

Must-have Tools for Effortless Content Creation

content-creation

Daniel Tay

There has been a lot of talk about robots taking over us in our respective jobs in the near future. A recent article published on the Guardian even predicted that 2029 would be the year when robots finally have the power to outsmart their makers i.e. us. While I have no doubt that robots will […]

Venchito Tampon

5 years ago 5 min read

Risk Link Management for Guest Blogging Strategy

How to manage risks when building links while guestposting

Venchito Tampon

The announcement of Matt Cutts about the fall of guest blogging has brought fear and anxiety for SEO professionals who’re prioritizing guest blogging as their main link building technique. The main question in the SEO industry is: Is guest blogging dead? Truly, there is no definite answer for this question. The main issue here is […]

Matt Southern

5 years ago 5 min read

On-Page Optimization Checklist: A Foolproof Guide To Optimizing Your Content

on-page-optimization-checklist

Matt Southern

So, you’re doing your best to make sure all your content is perfectly optimized for search engines, but you’re not sure if you’re doing all the right things. Does that sound about right? Google’s algorithms rely on 200 unique signals to rank content. Trying to cater to each and every one of these signals is […]

Usability Tools

5 years ago 5 min read

How To Create UX Personas

Usability Tools

Pin-point who your ideal user is and create a real user with real problems and real needs that would be willing to use your service or buy your product.

Kerry Butters

5 years ago 5 min read

How to Improve Your Content Marketing in Just One Day

Improve-content-marketing

Kerry Butters

Content marketing has been around for a good while now, although it’s risen to ‘fame’ over the course of the past couple of years. This has led to many offering the idea that content marketing is the new advertising and branding. This is because in order for a brand to remain competitive and relevant, it’s […]

Usability Tools

5 years ago 5 min read

29 Practical Feedback Questions to Ask to Your Customers

Usability Tools

Voice of customers can become one of your most powerful weapons. When asking people about your website you should avoid general questions and rather ask about specific elements. We prepared a ready-to-go list with questions you might want to ask about your product’s website.

Ritika Puri

5 years ago 5 min read

7 Content Ideas that Will Win the Hearts of Your Readers

content ideas

Ritika Puri

The competition for audience attention is tough. There is an unquantifiable amount of information on the Internet, and your business needs to against all of it. Every piece of content needs a solid distribution strategy behind it. Step 1: Identify who you want to read your content Step 2: Outline this target audience’s values and […]

Chris Meier

5 years ago 5 min read

What You Can Learn From the Habits of Successful Writers

Habits of successful writers

Chris Meier

Success is the achievement of a specific aim or purpose, and the accomplishment of goals often requires a change in behaviour or forming new habits. Luckily, many people share similar goals, and have already attempted or achieved them, allowing us to learn from their successes and failures. But learning is not about copying; the circumstances […]

Usability Tools

5 years ago 5 min read

What Every User Experience Designer Should Learn from Frank Underwood

Usability Tools

If you are User Experience Designer with a soft spot for customer experience metrics, read this carefully to find out what lesson you can lear from Frank Underwood.

Tad Chef

5 years ago 5 min read

The Great to Banned Link Building Techniques Lifecycle

Tad Chef

How to predict which link building or SEO technique will get axed next by Google? Based on my observations from the past ten years I have developed some precognitive sense. I can feel it even before I can explain it. Sounds ludicrous but is pretty rational indeed given the atmosphere of fear Google spreads. A […]

Krystian Włodarczyk

5 years ago 5 min read

How Buying Links in Public Ends Up – Interview with Vitaliy Kolos

Buy Links Interview

Krystian Włodarczyk

We are happy to host an interview with Vitaliy Kolos, the man behind the famous turmoil with Webdesign.org and T-Mobile. When it occurred it was widely discussed on various websites. 5 days later Webdesign.org was penalized by Google for selling links. Vitaliy decided to shed some light on the situation.   Can you introduce yourself? […]

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left