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Alex Lvovych

1 year ago 5 min read

Significant Changes to SERPs: Have You Noticed Them?

serp-changes-1

Alex Lvovych

The new set of SERP changes rolled out by Google is bound to impact your digital marketing strategies. Now, marketers should ideally brace themselves for the recent SERP changes that entail multifarious attributes including PPC, Google Images, Shopping on Google, News, Knowledge Graph and Apps. While some of the changes are part of the recent […]

Kasia Perzyńska

Kasia Perzyńska

1 year ago 5 min read

How to Perform Your First SEO Audit: Indexing Overview

indexing
Kasia Perzyńska

Kasia Perzyńska

Recently, we’ve published a piece about how to run your first SEO audit that covered the first essential part: Content Overview. Today we provide you with the second part of the complete SEO audit that you should conduct when starting a new project. The time has come to perform an indexing overview. What is indexing? […]

Kasia Perzyńska

Kasia Perzyńska

2 years ago 5 min read

How to Perform Your First SEO Audit: Content Overview

SEO-audit
Kasia Perzyńska

Kasia Perzyńska

So you want to perform your first SEO audit…well, that’s just great because here you’ll find a comprehensive step by step guide for conducting your first technical audit. An SEO audit is the absolute must-do, especially if you are starting a new project. However, you should evaluate the overall health of a website and its […]

Stephanie Norman

2 years ago 5 min read

How to Write Evergreen Content: All You Need To Know

evergreen-content

Stephanie Norman

Evergreen is a lovely word! In the primary definition of the term, it denotes a plant that remains green and vivid throughout the year. It holds its strength against the harsh environment and it lasts for a very long time. What is Evergreen Content? When you use “evergreen” term for describing blog content, it means […]

Kasia Perzyńska

Kasia Perzyńska

2 years ago 5 min read

The List of Marketing Tools You Won’t Be Able to Live Without

marketing-tools
Kasia Perzyńska

Kasia Perzyńska

Marketing tools streamline and speed up your everyday job and relieve the pain of time-consuming and draining tasks by automating them. They organize projects into micro tasks making your daily workflow more systematic and clear. Thanks to these various tools, daily activities become simpler, more entertaining and completely measurable. Therefore, we’ve decided to come up […]

Leah Hamilton

2 years ago 5 min read

How to Use Testimonials and Recommendations Legally

testimonials

Leah Hamilton

Feedback from customers is one of the best ways that you can build your business, and studies have shown that customers place as much emphasis on the reviews of other customers as they make personal recommendations. However, when using customer recommendations or testimonials you need to ensure that you comply with advertising rules, as well […]

Ryan Camomile

2 years ago 5 min read

5 Tips to Beat The SEO Waiting Game and See Faster Results

seo-waiting-game

Ryan Camomile

SEO strategy is a long-term plan aimed at getting your website in front of the maximum number of eyeballs, driving relevant traffic and generating sales. As with any other business strategy, SEO plans also need to be viewed as an ongoing effort that yields significant ROI if you stick to your plan of action without […]

Kasia Perzyńska

Kasia Perzyńska

2 years ago 5 min read

Quora Marketing: How to Use Quora For Business?

quora-marketing
Kasia Perzyńska

Kasia Perzyńska

Quora is an already established, yet fast-growing, user generated questions-and-answers platform. In other words, this is an online knowledge market. It was founded in June 2009 by two former Facebook employees, Adam D’Angelo, who was a CTO at Facebook, and Charlie Chiever, who was an engineer and manager at Facebook. Quora HQ are based in […]

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left