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Kerry Butters

5 years ago 5 min read

Grey Hat SEO Techniques: Should You Use Them?

Grey Hat SEO Techniques

Kerry Butters

In my last post, we discussed white hat SEO and why it’s the best way to approach driving traffic to a site and obtaining a good ranking in the SERPs. We touched briefly on black hat and why it’s a dangerous practice which is likely to get a site plummeting down the ranks, but what […]

Chris Meier

5 years ago 5 min read

Video SEO: Actionable YouTube Marketing Tips

Chris Meier

More than 100-hours of video are uploaded to YouTube each minute. A year ago the figure was 72-hours each minute, and two years ago it was 24-hours of video every minute. These statistics illustrate the difficulty faced in using YouTube for marketing purposes, but they should not discourage you. When approached correctly and purposefully, YouTube […]

Kerry Butters

5 years ago 5 min read

A Guide to White Hat SEO Techniques

Guide to White Hat SEO Techniques

Kerry Butters

Measure your SEO efforts and improve your business now! Try unamo seo for free sign up In this brave new world of content and post Google algorithm changes such as Panda, Penguin and Hummingbird, white hat SEO is the only way to go if you want your site to get ahead and become a useful […]

Edmund Pelgen

5 years ago 5 min read

5 Critical Uses of Rank Tracking In the Age of Not Provided

5 Critical Uses of Rank Tracking In the Age of Not Provided

Edmund Pelgen

Introduction When Google turned on encrypted secure search for all users of Google.com, regardless of whether they were logged into a Google product or not, SEO’s all around the world threw their hands up in frustration. No longer would valuable keyword referral data be available in their Google Analytics. “How are we supposed to tell […]

Krystian Włodarczyk

5 years ago 5 min read

Linking Affinity: An In-depth Discussion on Co-citation and Co-occurrence

Krystian Włodarczyk

Ever since Google began engineering algorithms to constantly fine-tune its massive search index, specialists on search engine optimization, web design, and content marketing have been at the mercy of every update or a new system altogether. This is not exactly a bad thing. If, for anything, the regular changes implemented by Google kept the aforementioned […]

Krystian Włodarczyk

5 years ago 5 min read

Google Algorithms and What They Mean to Your Website

Krystian Włodarczyk

Whether you’re new to SEO or you’ve been there long enough to master its every nook and cranny, there’s a perennial search phenomenon spearheaded by Google that you should always look out for. These are the developments and updates that come in the form of search algorithms, the step-by-step procedure and calculation employed by Google […]

Krystian Włodarczyk

5 years ago 5 min read

Adapting to Survive the (Not Provided) Google Evolution

Krystian Włodarczyk

If you’ve been living under a rock for the past couple of weeks, you missed out on all the hysteria that has happened in the search marketing industry thanks to Google’s decision to make all their search queries encrypted.

Krystian Włodarczyk

5 years ago 5 min read

SEO and E-commerce – 4 Tips to Make Your Business More Google-Friendly

Krystian Włodarczyk

Almost everybody uses search engines like Google when looking for products and services. Search engines are one of the most important mediums to get highly targeted traffic and make your store findable on the Internet. E-commerce, as an online-based business, should care more about SEO. Besides the fact that search engines are a natural place […]

Ashley Williamson

5 years ago 5 min read

Rehabilitating SEO: Why Are So Many Internet Marketers Hesitant To Use The SEO Label?

SEO Label

Ashley Williamson

Search engine optimisation was once the most talked about tool in internet marketing, but in recent years it has become something of a dirty word in the industry. The proliferation of ‘black hat’ or ‘grey hat’ techniques combined with poor quality has served to sully SEO to the point where the word itself now has […]

Todd Ramos

5 years ago 5 min read

Eight Ways To Find Long Tail Keywords

long tail keywords

Todd Ramos

Taken individually, long tail keywords are nothing special. Generally consisting of between three and five words, most clock in at less than a hundred searches per month. As a result, many website owners ignore them. The beauty of long tail keywords however is that they tend to be incredibly easy to rank for. And while […]

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left