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Usability Tools

Usability Tools

3 years ago 5 min read

Don’t Get Lost with Your Project. 5 Useful Collaboration Tools That Will Make Your Life Easier.

Usability Tools

Usability Tools

Every great project needs a certain amount of cooperation. When your team of professionals is scattered around the world, it starts to be a little bit harder to be in control of everything. That’s why good and efficient collaboration tools are a must.

Usability Tools

Usability Tools

3 years ago 5 min read

Web Design & Advertising in 2015: The Top 5 Trending Factors to Look Out For!

Usability Tools

Usability Tools

The world around us is changing constantly and it’s imperative to keep yourself updated with the latest to stay ahead. This is especially true for web design, which is witnessing its most exciting phase yet. The year so far has seen the focus shifting from pizzazz to simplicity that brings in leads and conversions.

Usability Tools

Usability Tools

3 years ago 5 min read

4 Simple Tactics To Start Personalization On Your Website Right Away

Usability Tools

Usability Tools

Marketers have finally made it to their most desired state of being: they have the tools to put into practice all of their creative ideas. Their challenge now is creating marketing campaigns with the sole purpose of treating the customers like VIPs. That’s why they need to apply tactics to start personalizations.

Usability Tools

Usability Tools

3 years ago 5 min read

10 Tools for Online Surveys

Usability Tools

Usability Tools

The importance of customer feedback is unquestionable. It helps you build better offer to give customers exactly what they need. It also gives your clients the confidence that you value their opinion and builds trust in your brand. One of the best ways to gather customer feedback are online surveys.

Usability Tools

Usability Tools

3 years ago 5 min read

Checkout Psychology: Are You Losing Customers Before They Pay?

Usability Tools

Usability Tools

I'm losing customers, what can I do? It’s a question eCommerce store owners know all too well. The potentially million-dollar question is: what about the checkout process is preventing them from completing their purchase, and what can be done about it? Let’s see what you can do to get your customers completing their purchases, and prevent abandoned carts from building a tower to the moon on your checkout page.

Usability Tools

Usability Tools

3 years ago 5 min read

Five Steps to Create Personas with Real Life Data

Usability Tools

Usability Tools

The secret of a great user experience strategy lies on aligning business goals with customer needs. User personas communicate users’ core goals and desires - but only when they are derived from actionable data. Let us help you create personas with real life data and, as a result, make your work more appealing to others.

Juan Pablo Castro

3 years ago 5 min read

The Art of Understanding Visitors’ Behavior with Heatmaps

Juan Pablo Castro

Today we have access to a myriad of tools marketers of previous generations would have loved. Tools we can use to make solid, steady improvements to our online, and offline, marketing results. These tools can be used to help small businesses level the online marketing playing field against the larger competitors they face – they […]

Usability Tools

Usability Tools

3 years ago 5 min read

Is User Testing Unethical?

Usability Tools

Usability Tools

User Testing is how we gather information to measure its effects and conclude about Users in general. Experimentation is just a simple way to do it. So… in this case is user testing really unethical?

Seasonal Marketing: How to Apply It to Your Business

Joydeep Bhattacharya

5mins left